‘Tis the Season to Avoid Online Shopping Scams in 2025

Online holiday shopping can be a convenient way to check off your gift list—but it can also open the door to scams. Protect yourself by following these tips to identify legitimate websites and avoid rip-offs.

5 Ways to Shop Safely Online:

• Look for HTTPS
  Always check the website URL. A secure site starts with https:// instead of http://. While the “s” indicates the site has a security certificate, it’s not foolproof. Combine this step with others for extra safety.
• Verify Contact Information
  Check for a real phone number, email, or physical address. Scam sites often provide no way to reach a live person. If you can’t get through or only find generic forms, it’s a red flag.
• Watch for Warning Signs on Websites
  Poorly designed sites with broken links or blurry images are suspicious. However, be cautious even on professional-looking sites—scammers are becoming more sophisticated. Look for inconsistencies, such as product descriptions that don’t match images.
• Use Reviews Wisely
  Don’t rely solely on customer reviews on the website—they can be fabricated. Instead:
  • Cross-check reviews on trusted sites like the Better Business Bureau or Consumer Reports.
  • Search for the company name + “complaints” to see if others report scams.
• Keep Devices Updated
  Ensure your phone, computer, and browser are running the latest updates. Use antivirus software and avoid public Wi-Fi when shopping online. If you must use public Wi-Fi, connect through a secure VPN.

Our Tip: Stick to Reputable Local Retailers in Cloquet, Moose Lake, and Floodwood areas

Shopping with well-known retailers or local businesses you trust is one of the safest ways to avoid fraud. Be cautious about “too good to be true” deals from unfamiliar sites or pop-up ads. Asking people you know for their opinion is also a good way to learn about business reputation.

By following these steps, you can make your holiday shopping safer and stress-free this holiday season, and into the new year in 2025.

*Membership eligibility required. NCU is Insured by NCUA.